Bringing your SMS subscribers into one segment is important to trigger flows, create campaigns, and gather business insights.

Learn how to create a segment of SMS subscribers who are currently unable to receive your messages. This segment will be based on SMS errors, and it’s important to exclude the segment from your campaigns.

When your SMS program stretches across multiple countries , you run into differences in language, compliance laws, quiet hours , and more.

Learn how to create segments that will level up your SMS marketing strategy. Segmentation allows you to better understand your audience and send targeted messages in Klaviyo.