Learn more about what specific metrics in Klaviyo are associated with your customers' interactions with your emails. Understanding the metrics in your account is crucial to gaining insight into how your marketing initiatives are performing.

Learn about the different ways that Klaviyo can support onsite tracking on your ecommerce site. There are 2 key types of onsite tracking:

Learn how to access and use your Klaviyo metrics (i.e., events) to better understand your account health and what channels or profiles are creating this data. You can then use this data to create targeted flows and segments. You can also use metrics for light analysis to understand how your data evolves over time.

Learn about the push notification metrics that are tracked in Klaviyo. These metrics help you understand how your customers are engaging with this channel.