Learn how to adjust your attribution lookback window settings, remove bot clicks and Apple Privacy opens from attribution, and preview attribution model changes.

Learn how to use Klaviyo’s attribution settings history to see a timeline of changes made to your attribution settings. This enables you to understand what changes were made to your account’s attribution settings, when the changes occurred, and who made the change.

Learn about Klaviyo's event and message attribution or the ability to review which of your messages or channels led to customer actions.